Before exploring the world of digital PR services, let’s see the actual meaning of branding. You drink water but what comes first when you think of it. Bisleri? You use mobile phones but what comes to your mind. Apple? Vivo? Samsung? This is ‘Branding’....

It is an era of rapid digitalization. So, the companies need to set their foot in the digital world and make themselves seen, heard, and shared by people. They must imprint themselves into the minds of consumers. One way among many of them to do the same...